The singer, who recently founded tech startup Hooks to create AI-generated music and video content, heralded it as "the most disruptive moment in music history." He said, "You can create music—good music—in 20 seconds" with the help of AI. The credit for Bedingfield's enthusiasm for AI seems to be his belief that technology can truly capture the creativity of an artist. "It took a lot of my soul to do other things because it's based on the DNA of my songs," he said of the AI-assisted drum and bass album.
The pop star, however, issued a warning to music producers who don't embrace AI. "I think it's over for writers and designers unless they start working with AI as a tool," he warned.
While Bedingfield's embrace of AI may raise eyebrows in the music world, he's not alone among artists exploring its creative potential. In recent years, many musicians have tried songs created by AI, music tracks, and even entire albums that were created with the help of artificial intelligence.
Pop star Will.i.am, winner of seven Grammy Awards and a Latin Grammy Award, joined forces with Sachin Dev Duggal to prepare for the introduction of AI in music at an important conference on music and technology in Davos.
In the first words of their discussion, they discuss the profound effect that AI is ready to have on both the production and consumption of music. Sachin Dev Duggal , alongside Will.i.am, explained AI's potential to not only enhance existing creative processes but also disrupt established norms, paving the way for a new era of innovation and accessibility in the home. musical activity.